If your hair just fits well | My story

The story behind Alsjehaarmaargoedzit

 

A few years ago at an Ayurvedic retreat in Pune, India Kaivalyadhama Yoga Institute & Research Center we were denied shampoo. During the Panchakarma therapy you were rubbed with oil and medicinal ghee to purify the body. We were instructed from day 1 that shampoo was prohibited. This was the first time I thought about the fact that shampoo can disrupt the natural cleansing process.

 

No-poo shampoo

 

When I returned from India after a few months, a friend spoke to me about 'No poo' and how great this was for her hair.  At the same time the book 'WomanCode: Perfect Your Cycle, Amplify Your Fertility, Supercharge Your Sex Drive, and Become a Power Source by Alisa Vitti in my path, in which she devotes an entire chapter to how harmful certain substances in cosmetics & shampoo are. These substances also turned out to be in almost every shampoo. I immediately ordered a bunch of Ayurvedic herbs from India and started my experiment. From the 1e try out I had a EUREKA moment. How is this possible? 

 

Ayurvedic herbs are good for your hair  

 

We have literally been brainwashed by an industry. Shampoo is a fairly recent invention and it was initially recommended to use it only once every 6 weeks. And this while Ayurvedic herbs have been used for at least 3000 years and have an incredible effect. Shampoo quickly conquered the world, and we ended up in a vicious circle worldwide that is bad for our health, our hair and the environment. It disrupts the hormonal balance, causes hair loss, premature graying and puts you in a process where you have to wash your hair more and more. We became addicted to the foam, and the feeling that we need it to be fresh & clean. Shampoo is such a strong cleanser that it removes too much. In response, your scalp will produce even more oil or dry out. With all kinds of hair problems.

 

Some time later I left for India again, and this time with a big mission. Just before leaving, I created an 'as long as your hair looks good' Instagram page and after a month the first load was sold out. On top of that, I received incredible responses and personal messages. A very good friend of mine suffered from hair loss and after a month she got rid of it. From then on I wanted to be able to give people the same Eureka feeling that I once had.

 

Ayurvedic hair herbs tested myself

 

At the beginning of 2021, I traveled through India during corona in search of the right herbs and producers. And that soon turned out not to be that simple. During this year I have learned so much. I also came to the conclusion by testing all the Ayurvedic herbs for her myself that there is indeed a difference in quality. I searched for months and kept trying herbs to find the perfect ratio. Along the way I decided to also make suitable packaging for the Ayurvedic 'no poo' herbs. After a long search I found the right people with a handmade paper factory. Each pack is made from handmade recycled cotton paper, which is screen printed once dry. 

 

Eco hair product to replace shampoo

 

ALSJEHERAARGOEDZIT came about in a very organic way. Due to the enthusiasm of friends and people who started using the herbs for their hair instead of shampoo. They wanted to share their own eureka moment with others and this made it very clear to me that it is a moment of change. There is a need for ecological products to replace shampoo, and this is the purest, natural option. Back to Basics with herbs, a natural alternative that returns your hair to its original state.

 

 

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